Tags: #Digital Marketing  #Digital Marketing at ads!  #Digital Strategy  

On our latest research, we found out that only a few marketers have a digital marketing strategy. If you are one of these companies, then you are good to go. If not, carry on reading!


1. You’re clueless

The companies without digital marketing probably don’t know the power of it. Every company needs a clear strategy to achieve their goal. Digital marketing helps you with one. It not only helps to grow more customer but also helps to build a deeper relationship with old customers. So, if you are a company without a digital strategy then you are not using enough resources to grow your company.


2. You won’t know your online audience

Customer calls for online services may be underestimated if you haven’t researched this. Perhaps, you might not apprehend your online market. The dynamics can be exclusive to standard channels with one-of-a-kind styles for advertising and marketing communications. We endorse doing a search gap analysis using Google’s keyword planner. This enables you to see how you’re tapping into the intent of searchers to draw them on your website.  You can also see how many customers are interested about services or sectors you may reach via Fb IQ.


3. Existing and start-up competitors will gain market share

If you’re no longer devoting sufficient assets to digital advertising or you’re using an ad-hoc technique and not using digital marketing, then your competition will eat your company as lunch!


4. You don’t have a powerful online value proposition

An actually described online consumer value proposition in your exclusive target client personas will assist you to differentiate your online services. This encourages old and new customers to engage and stay loyal. Developing a competitive content advertising is plenty for your company. Since the content is what engages your audiences through exclusive channels like search, social media, email advertising and marketing and your blogs.


5. You don’t know your online customers well enough

Get the help of Google Analytics to record data for growing customer base and identifying the week points and then cope with them.


6. You’re not integrated (“disintegrated”)

It’s not too unusual for digital advertising sports to be completed in silos whether or not this is a consultant digital marketer, sitting in IT or a separate digital organization. Everybody has the same opinion that digital media paintings have high-quality whilst included with conventional media and reaction channels. We always recommend developing an integrated digital marketing strategy and once Digital Transformation is complete digital marketing activities will be part of your marketing plan and part of business as usual.


7. Lack of expert in Digital Marketing

The insufficient resource could be committed to both planning and executing e-advertising and there is probable to be a lack of specific experts in e-advertising abilities for you to make it through to reply to aggressive threats successfully.


8. You’re wasting money and time through duplication

Even in case you do have sufficient aid, it may be wasted. That is especially the case in large groups in which you see different components of the advertising agency buying distinct tools or the usage of distinctive businesses for appearing comparable online advertising obligations.


9. You’re not agile enough to catch up or stay ahead

In case you observe the top online manufacturers like Amazon, Dell, Google, Tesco, Zappos, they are all dynamic- trialling new techniques to benefit or preserve their online audiences.


10. You’re not optimizing

Every corporation with a website will have analytics, but many senior managers do not make sure that their groups make or have the time to study and act on them. As soon as a strategy enables you to get the basics right, then you can develop to non-stop improvement of the important thing factors like seek advertising and marketing, website user experience, email and social media advertising and marketing.

So, the best information is that there are powerful motives for growing a digital approach and remodelling your advertising which you could use to steer your colleagues and clients.

At ads! we provide the best digital marketing strategy that will suit your company and ensure that your digital reach increases exponentially.